Time Out Melbourne

Spurn the generic toy superstores for some cute-as-all-get-out high street alternatives

Eco Toys

With a focus on locally, ethically made products, Eco Toys wants to ensure that today’s children have safe toys that don’t hurt the environment. Their soft toys are made of organic soft cotton, and their books teach kids about environmental issues. They sell stock that includes outdoor toys, building blocks, craft supplies and toys for kitchen play. Hawthorn East.

Dafel Dolls & Bears

This tiny store makes excellent use of space, lining the walls with collectable dolls, teddies, golliwogs, miniature cars, soft toys, dollhouses and furniture. Dafel Dolls & Bears have been in the business since 1945 so they’re acquainted with all kinds of playthings, even offering an on-site toy doctor. Melbourne.

Little Sparrow Natural Toys and Handwork Supplies

Little Sparrow takes a hand-on approach to playtime, offering toys that nourish creativity, and the materials for you to make your own. They pride themselves on stocking Steiner-inspired toys, sourced both locally and worldwide and made of natural materials — no buttons, plastic or batteries here. Balaclava.

Geppetto’s Workshop

Be prepared for a nostalgia hit when you arrive at Geppetto’s Workshop — this store stocks the type of toys you’re only likely to see in Disney movies. Find marionette dolls, hand puppets and finger puppets, jack-in-the-boxes, kaleidoscopes and other collectables. It’s worth visiting just to experience its old-world charm, with puppets dangling from the ceiling just like in Pinocchio. Sassafras.

The Teddy Bear Shop

Packed with teddy bears, dolls and other stuffed toys, The Teddy Bear Shop is home to one of Melbourne’s largest stuffed toy collection. Stocking reputable brands such as Charlie Bears, Steiff, Hermann, Nici, Russ and Gund, it’s clear these guys take the teddy quite seriously. Each bear comes with a birth certificate upon purchase. Melbourne.

Honeybee Toys

This family-owned shop is a hub of eco-friendly sweetness. Over ten years old, Honeybee Toys specialises in non-toxic and wooden toys sourced from sustainable European forests. From baby toys to dollhouses to trucks and scooters, it seems they’ve made an effort to cater for all ages of childhood. They also host an extensive online store. Malvern.

Boy and Girl

The owners of Boy and Girl have over 40 years’ experience in the industry and specialise in ‘real toys’. Their focus is on quality items sourced from the world’s finest toymakers. Products include: Djeco fine puzzles and craft materials, Ravensburger jigsaws, Schleich animals, Ostheimer wooden figures and traditional rocking horses, to name just a few. Prahran.


KidStuff’s policy is that if the toy, game or puzzle doesn’t encourage the development of a child's mind, creativity and physical wellbeing, they will not stock it. They offer colourful and fun toys and games, including recognisable brands like LEGO, Meccano and Sylvanian Families and characters like Toy Story, Peppa Pig and Hello Kitty. Camberwell.

Small Dreams

Smalls Dreams are against the ‘often impersonal and prescriptive plastic toy range’ found in department stores. Instead, they support the idea of interactive play that also stimulates the imagination, as it feeds the developmental learning process. They avoid manufactured plastics, opting for natural wooden materials that educate kids during playtime. Northcote.

Tree Top Toy Shop

The Tree Top Toy Shop values ethical and environmentally sustainable products that excite the imagination. Stock is displayed without the packaging so you can give your toy a test-run before buying. Expect to find puzzles, baby gifts, clothing, dress-ups, games and musical instruments. Brunswick.

Want to hear about Melbourne's best family friendly events? Sign up for our quarterly school holiday newsletter

First published on . Updated on .

By Christine McGinn and Megan Hanson   |   Photos by Graham Denholm (Tree Top Toy Shop)

Readers' comments, reviews, hints and pictures

Community guidelines

blog comments powered by Disqus