Adelaide’s the Beards want you to know one thing; they support beards. You can’t ignore this message in their new album, Having a Beard is the New Not Having a Beard. “The theme is beards. Well the theme more specifically is that beards are really good. We want to make that clear; we are pro beards,” says the lead vocalist Johann Beardraven, who credits his beard on his dad having never taught him to shave.
The Beards started as a one-off show but quickly found there was a market for songs about beards. “People wanted to hear beard songs, so it just kind of grew; much like our own beards,” Beardraven explains. “Before we knew it, it was going full steam ahead and now it’s all we want to do.”
The band consists of Johann Beardraven, John Beardman Jr, Nathaniel Beard and Facey McStublington. All of the men have committed to the beard lifestyle on their own terms. For instance Beardman Jr has a particularly impressive voluminous beard, where Beardraven keeps his beard at a length that every man can aspire to grow his own to.
Their third album is charming and comical. It features songs such as I’m In The Mood… for Beards and The Beard Accessory Store. Writing all their songs from the experience of having a beard they normally have plenty of material to work with. Johann explains that “If we get low on inspiration we just kind of have a writing session where we stroke each others beards, or stroke our own beards, and just discuss beards in general and see what comes of it.”
The Beards are developing a strong following from men with beards and anyone who loves beards. They are also aiming to attract girls who are attracted to beards, which Beardraven says, “is all girls; if a girl says she isn’t attracted to beards, it’s just that she doesn’t know it yet.” Proving they have a following whether the person supports facial hair or not, The Beards were recently featured on Triple J’s Hottest 100 list with their song You Should Consider Having Sex With a Bearded Man. The only thing disappointing to the band about this was that they were beaten by a bunch of non-bearded bands.
“People in Adelaide were very receptive to the beard thing and I don’t know whether that’s just an Adelaide thing. Now that everyone in Adelaide has a beard because of us we can kind of expand our message nationally,” he explains. The Beards love their beards and what they do and don’t plan on stopping any time soon. “Once everyone has a beard our work is done.”