Side trip of a Lifetime

Oman is the Gulf’s hidden jewel – a short hop from Abu Dhabi and Dubai – and a perfect stop on the way to Europe. Let Side trip show you how to experience this must-see sultanate, plus your chance to win a trip for two!

First published on 4 Jun 2012. Updated on 27 Jun 2012.

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There is something about the printed word that just can’t quite describe the beauty of a place like Oman, the exotic slice of Arabia that hugs the southeast coast of the Arabian Peninsula. Luckily, with new experiential online itinerary builder Side trip, videos do the work of telling 1,001 brilliant stories about this country, whose capital, Muscat, was voted number two in Lonely Planet’s Top 10 Cities to Visit in 2012.  

The Side trip concept was developed by The Other Dimension, with owners Matt and Andrew Wilson (filmed by Brad Conomy of Ninja Milk), who say “we’re the Pick-a-Path and Choose Your Own Adventure generation”, and that is exactly what Side trip allows you to do. Instead of reading about things you might want to do, you can watch first-person experiential videos of actual places, adventure activities and the hotels you’re considering, building your itinerary through experience.

Plus, Side trip helps those who struggle with a holiday starting point, asking you what you might like to do – are you a souk or a Grand Mosque type? Want that Arabian Desert adventure, snorkelling with turtles, or prefer to trek in the cooler mountains? The Wilsons say, “Our team spent two weeks travelling the length and breadth of Oman, filming all the highlights that every visitor essentially must do as well as the secret gems and adventure pursuits that are fast becoming renowned in this ancient Arabian land.”

An hour’s flight from Abu Dhabi and Dubai, Oman is the perfect place for a side trip en route to Europe. Culture, food, scenery – this safest country in the Gulf has each in spades. Sounds like a good place to start and choose your own adventure. 

For further information, to plan your getaway and for your chance to win a trip for two to Oman,  visit Side trip of a Lifetime.

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